Some favourite pieces of portfolio

Harrods Christmas brochure

A tight-turnaround job that required extensive research and a lot of spreadsheets. Harrods needed copy for products across all departments, including beauty, interiors, food and branded gifts. Reflecting the brand’s heritage status I used a tone that was warm and witty with an authoritative, premium feel. As soon as it was finished, I picked up the brief for the January sale brochure.